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HOME CINEMA / STORAGE

Video Storage Is All The Rage

By Marie Jones | Monday | 28/02/2011

When it comes to consumers managing and storing their electronic home video libraries, downloading and viewing digital video on the PC still rules the day.

This is according to a new consumer survey by In-Stat. which states that nearly 50 percent of US broadband households store their electronic video home library on their desktop PC, while 64 percent of Broadband users acquire, store and view video content on the same device.

A further 30 percent use their notebook PCs while smaller percentages store electronic video on their gaming devices, portable media players, Flash devices, and mobile handsets.

However, only 38 percent backed up their video libraries, but 10 percent of households stored multiple copies of the same content on several devices.

Keith Nissen, principal analyst at InStat says the digital entertainment industry is pushing consumers to shift to electronic sell-through (EST) and to build electronic home video libraries.

While the use of digital video now straddles a mix of disks, free content, video on demand, streaming and rental models as well as outright purchases, Nissen says video storage is a growing element in the overall mix.

"By 2015, collectively, US broadband households will be storing over 4.5 million GBs of professional video content. This translates to up to 65GBs stored per household," he said.

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