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It is a little black box that plugs into your TV and transmits whatever is being broadcasted, along with any recorded content stored onto a digital cable box, satellite receiver or DVD player, to a smartphone, tablet or computer over WiFi.
The content can also be accessed when on the go by a mobile or tablet's internet connection.
Understanding the internet isn't everywhere (yet), @TV owners can download TV shows to their mobile devices for offline viewing.
Users simply have to download the iOS or Android application, which is free to do for tablets, but for some strange capitalistic reason is $13.99 for smartphones.
From the application, users have access to Belkin's channel guide.
SmartHouse has asked Belkin if the @TV Plus can feed a channel other than the one being broadcasted to a device, allowing the kids to watch a show of their liking when dad is hogging the TV. If so, the @TV will be a cheap alternative to buying multiple TVs, especially because it can stream footage to 8 devices simultaneously. This article will be updated with their response.
Update: A Belkin spokesperson has informed us the @TV isn't capable of juggling TV channels, but it can broadcast different content stored on a DVD player while the TV is in use.