Under the new deal Fetch TV Australia will launch new cointent for their Korean ONE channel.
According to Sony sources in Asia, ONE became the first wholly-owned Sony Pictures Television Network Asia channel to be launched in Australia.
ONE offers programs produced by Seoul-based content supplier and broadcaster SBS.
The channel airs the latest Korean drama series, in addition to K-pop variety and music programs. ONE was first launched in October 2010 in Malaysia and is also offered in Singapore, Cambodia and Indonesia.
"There is great demand for fresh Korean content of high quality—especially amongst Asians—including many Koreans who call Australia home," said Ricky Ow, the senior VP and general manager of networks, Asia, for Sony Pictures Television. "Complete with new drama, variety and music shows, and some titles debuting just weeks after Korean premieres, ONE will offer the best and latest of Korean entertainment Down Under.
"We look forward to working with FetchTV to make ONE a success."
"Multicultural programming is an important part of the FetchTV strategy catering to Australia's diverse range of cultural backgrounds," commented Scott Lorson, the CEO of FetchTV. "We hope the addition of ONE to our language packages, alongside international news channels, will continue to strengthen the appeal of FetchTV to Australia's Korean and Chinese populations."